XRP enthusiasts have been buzzing with speculation after U.S.-based crypto exchange Gemini posted a mysterious message on social media, strongly implying a new rewards campaign centered around the token may launch soon.

Gemini Drops a Hint with Cryptic Tweet

On X (formerly Twitter), Gemini shared a cryptic post that read: “The neXt era of rewaRds is preParing to launch”. Sharp-eyed followers quickly noticed the capitalized letters subtly spelled out “XRP.” The post sparked a wave of theories across the crypto space, suggesting that a significant XRP-focused program might be arriving soon.

Recent Promotion Fuels Expectations

This teaser appeared just days after Gemini wrapped up an XRP giveaway campaign, which granted 305 XRP—valued at $1,000—to a follower who engaged with the exchange’s official post on August 7.

That giveaway came at a particularly bullish time for XRP, which had just rebounded to $3.36 following a dip to $2.90. The rally was spurred by the final resolution of Ripple’s legal battle with the SEC. Gemini’s campaign announcement also dropped subtle hints that something “BIG” was on the horizon—hints that now appear tied to this latest teaser.

Banner suggesting a new wave of XRP-based blockchain rewards programs may soon emerge.

Gemini’s Ongoing Promotion Strategy

Though it was relatively late to list XRP—only doing so in August 2023 following a favorable court ruling—Gemini has since gone on to kickstart several high-impact campaigns designed to promote user adoption and engagement through XRP.

Some of the most noteworthy initiatives include:

• XRP Cashback Program: Through the Gemini Credit Card, users could earn 2% cashback in XRP on everyday purchases like groceries.
• XRP Faucet: In the same month, the exchange introduced a short-lived XRP faucet that distributed 4,000 XRP per day to verified users, allowing each to claim 20 XRP.

These campaigns underline Gemini’s efforts to strengthen XRP’s presence on the platform and foster community excitement through tangible incentives.

Momentum Builds with Support Across Exchanges

Gemini isn’t alone in its focus on XRP engagement. Rival U.S. exchange Uphold has also been a strong supporter of the token. Most recently, Uphold rewarded holders with over $50,000 in XRP-equivalent airdrops involving Zebec Network (ZBCN) tokens. The platform has also conducted recurring sweepstakes, offering prizes of up to 50,000 XRP.

These competitive efforts make Gemini’s latest hint even more compelling. With “the next era of rewards” possibly on the horizon, community members are bracing for an announcement that may rival or even surpass past promotions.

Mixed Reactions from the XRP Community

Following the teaser post, responses from the XRP community have been wide-ranging. One user, “QuantumUltrarunna”, expressed frustration over dragging out the suspense, urging Gemini to share concrete details or stop hyping their plans.

On the flip side, supporters like “Tim XRP” indicated eager anticipation, sharing stories of how previous XRP incentives helped boost their holdings or encourage platform use.

Related: XRP Price: $12M Max Pain for Bears

With mounting speculation and past promotions setting a high bar, all eyes are now on Gemini as the XRP community awaits official confirmation of what could be another milestone campaign for the digital asset.